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December 2008
Dear Friends,
We are very pleased to send you our second issue of "NEWS." As you can see, our Media and Exhibits Group has been very busy these past months - with everything from clean energy videos to Stage 15 TV productions and new interactive displays.
All of us at Sonalysts Media want to express our deep appreciation to you, our friends and clients - especially as we all must cope with these challenging economic times. We are grateful to have worked with many of you throughout the years.
Wishing you a wonderful holiday and looking forward to our continued contacts and creative collaboration in the New Year ahead!
Sincerely,
Sonalysts Media and Exhibit Group
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New Clean Energy System
Launched in HD by UTC Power
UTC Power, a division of United Technologies Corporation, is the world leader in developing and producing fuel cells for on-site power. Their marketing director asked Sonalysts to help launch their state-of-the-art PureCell® Model 400 Power System, which represents one of the cleanest electricity generating technologies available today.
Our animators produced stunning 3D models of the entire power system using UTC's CAD drawings. The animations were incorporated in a five minute HD video that addressed the technology, the environmental benefits, and primary applications and markets. UTC Power introduced this new video on a 50" HD screen at the recent GreenBuild 2008 Expo in Boston drawing considerable attention to their new product. Multi-formats of the video were also created by Sonalysts for web and sales presentations. An interactive training program using the 3D animations is also in development.
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Brand Promotion -
Arnold Communications
In collaboration with Arnold Communications, Sonalysts fabricated a custom traveling exhibit and graphic displays to help promote Volvo's new crossover vehicle, the XC60. The interactive displays provide a graphic timeline of Volvo's commitment to design, safety, and driving dynamics, as well the features of the entire vehicle. The exhibit will travel to 120 VOLVO dealers throughout the country for one day promotional events that include test drives.
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Infomercial Stage Production - National Media Connections

Earlier this year Sonalysts designed, constructed and hosted the production of Lend America's latest nationally aired infomercials. In conjunction with National Media Connections in New London, CT, Lend America has been producing half hour infomercials for years and is a leader in the direct-to-lender retail mortgage industry. Sonalysts' creative team collaborated with Lend America to design a modern yet traditional news set. The Trade Show and Exhibit department fabricated all set elements while incorporating a 60" rear projection screen and three plasma screens. To date the production has consisted of five shooting days on Sonalysts stages and the set elements are warehoused at Sonalysts between productions.
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Newport Hospital Launches
Video for ER Campaign
Newport Hospital is an award-winning, 130-bed medical facility located in Newport, RI. To support its 2008 campaign to raise substantial funding for its Emergency Department, Sonalysts produced a narrative video that included interviews with patients, doctors, nurses, and the President of the Hospital. Production included four days of on site shooting in HD and eight days of editing, music composition, and sound design. The video was featured at Newport Hospital's major campaign dinner attended by over 500 guests this fall, and is also used in private donor presentations.
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Center of Special Care, Inc.
Annual Report
For the third year in a row, Sonalysts designed and produced the Annual Report for the Center of Special Care, Inc. The 2008 Annual Report featured three "Life" magazine spread stories that touch upon the Hospital for Special Care's past, present and future, and support their fund-raising efforts for the Hospital for Special Care Foundation, Inc. Giving Campaign. Keeping the environment in mind, HSC's 2008 annual report was printed on recycled FSC paper.
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Camel Brand Product Launch -
BFG Communications
BFG Communications is one of the nation's leading promotion and event marketing agencies, with offices in New York City and Hilton Head, South Carolina. Sonalysts was recently sought out by BFG to create a dynamic new product launch for Camel, one of BFG's clients. We created three full HD videos that incorporated 3D modeling and animation of their products, combined with 2D design and type animation. The three videos ran simultaneously in a vertical format, in combination with a light show, to launch the three new Camel products.
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NEPTCO Weaves Together a
New Marketing Video
Sonalysts was tasked by NEPTCO, a premier manufacturer of tapes and composite materials headquarted in Pawtucket, RI, to produce a seven minute video that is currently being used as a primary marketing tool. This multifaceted project consisted of scriptwriting, HD B-roll video captured by Sonalysts' team members at NEPTCO manufacturing plants in New Hampshire and North Carolina, sound design, 2D and 3D product animation, as well as a branded graphics treatment. All these elements were pulled together to support NEPTCO's principal services and success stories.
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United States Coast Guard Band Videos
Our production team just delivered a three hour project for the United States Coast Guard Band that can be viewed on two DVDs. The project was a special performance with famed American conductor Leonard Slatkin. The Sonalysts production team shot rehearsal footage and interviews with Mr. Slatkin, then the performance itself, using four video cameras and a large camera crane capable of sweeping over the band members while they performed. The footage was then synced in our editing suites to create a viewing experience in full stereo. The final program also includes special audio interviews with the composers of the pieces being performed that can be accessed from the DVD interactive menu that the Sonalysts media team also created. The complete DVD packaging will be available for purchase at the band's concerts and through the USCG's publicity department.
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Tour Rehearsals on Sonalysts' Stages
Sonalysts was just informed that we were nominated for "Tour Rehearsal Space of the Year" in the Tour Guide Magazine poll. Wish us luck...the winner will be notified in February!
Some of our clients include Aerosmith, Barbra Streisand, Dave Mathews Band, Pilobolus, and Rascal Flatts.
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About Sonalysts Media
Sonalysts is the largest media production center in New England. We offer a full range of integrated media and design services that include: Video Production/Post Production, Website Development, Mobile Media, Graphic Communications, 3D Animation, Audio Production, Exhibits and Events, Film and Stage Productions. |
Contact Us
Lauren Logan: Production Manager | SONALYSTS Media
Contact | lklogan@sonalysts.com - t: 860.326.3820 - f: 860.326.3748
Sonalysts, Inc. | 215 Parkway North | Post Office Box 280 | Waterford | CT | 06385
© 2008 Sonalysts, Inc. All Rights Reserved |
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